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TrafficBridge & The Lazy Pig E-Book

Recently I took a look at the ebook called "The Lazy Pig - How to convert $1 to $85". This book at first sight seems quite intrigueing and has a sensible approach to obtaining good earnings using pages created for Google Adsense adverts.

It describes a method for making the most of high-paying Adsense adverts combined with a source of high-throughput traffic (thousands of visitor hits).

I felt that this was worth investigating to see how effective it might be. After reading through the book it certainly appeared sensible and to have a well-structured approach, and gives very specific instructions for preparing your web-site pages to be as efficient as they can be to make this system work.

Link to the important resources!
 

TrafficBridge.com

At first I wasn't sure whether it would be fair to reveal the central mechanism that drives this system, but I would like to explain that I have given "The Lazy Pig" system a fair trial over a period of two months to see how effective it would be. In theory because the traffic is driven to your site within a short time of setting up your account, you should be able to tell within a few days whether it is going to work. Unfortunately from my own experience I have discovered that although the concept is a good one, the driving source and quality of the traffic to your web site is so poor that the system just does not deliver the expected results!

Upon reading the description of the system you believe that it can work, and that it could in theory bring substantial rewards from Google Adsense earnings. But.....!

The idea is to construct a landing page for a hot and "general interest" topic such as "Voice over Internet Protocol" (free phone calls using the Internet), which could potentially be of some interest to many UN-TARGETED visitors. Hopefully a few of them will click thru to a secondary page with high-paying Adsense Ads, where the page content is very basic so that the visitor has not much choice other than to click on the Adsense Ads (although your pages must obviously still comply with Google's Terms of Service).

The theory is that even though the total percentage of those who DO CLICK may be low, it is sufficient to reap a profit over the initial outlay paying for the traffic to be delivered. The examples in the Lazy Pig e-book suggest that for every $1 you spend, you will make $85.

As you will have guessed from the heading of this section, the provider of the traffic is a company called TrafficBridge.com who specialise in buying up expired domains, and for any hits from people still expecting those domains web sites to exist, redirecting them to TrafficBridge customers, who then transfer those hits to their own web pages for their own purposes (i.e. Adsense adverts). Campaigns are typically 10,000 hits or 100,000 hits, and can be set to deliver over a pre-determined period of time, such as 30 days, 60 days, or for an additional premium, over 7 days.

As I explained the Lazy Pig system is a neat concept and sounds exciting initially.

The problem is this:-

  1. People who are searching for a particular web site, believe they will be directed specifically to their expected web site, or at least to a site that is focused on the topic they were originally surfing for. Unfortunately the domain they wanted is expired and now under the control of Trafficbridge.

    So what do they do when they come across a totally unexpected topic?

    One of two things happens depending on the character of the surfer; Either they make an instant decision that the site is not what they expected and so hit the Back button. Alternatively they wonder what this unexpected destination is and become suspicious that they are being lured under false pretences. Again they hit the Back button. Either way they have gone !
  2. The country of origin of the visitor and the expired domain may not be as you wished. I purchased a 30 day 10,000 hit "NORMAL" campaign (the cheapest) to start with as a tester. It was not until a few days into the campaign and wondering why I was getting almost zero response to my campaigns that I checked my website logs and stats. These revealed that nearly 90% of the hits I was receiving were from China. Of the remaining 10% probably 8% were from other foreign countries, and only 2% of the diverted traffic was English speaking, i.e. from USA, Canada, Australia and the UK.

Upon this discovery my initial response was - "Well no wonder. My pages are in English, and all these hits are coming from foreigners who haven't the slightest idea what my pages are about."

I was annoyed that the Lazy Pig ebook had not made it specifically clear that this was a potential problem, and that I should have purchased an English targetted audience. After all, I bought the book on good faith that the author is experienced and confident in their system.

However the price doubles from a Normal Trafficbridge account to an English targetted account composed primarily of hits from UK, USA, Australia and Canada (and for this you have to buy a new account, you cannot change the type of the existing account). Regardless I felt it may be worthwhile to "give it a go" since I thought that I now knew why my campaigns were being unsuccessful (or so I thought).

So I purchased a new 30-day campaign of English speaking targetted countries and hits, and directed these to my campaigns.

I will also explain that I set up 4 general interest topics and campaign pages, fed by a URL rotating script as recommended by The Lazy Pig system. This would enable me to split the traffic to test the different campaigns to establish which might be the most productive. I also implemented my own click tracking and stats, so that I knew exactly how many hits had been delivered by Trafficbridge, how many Adsense ads had been displayed, and whether I had received any Adsense clicks.

The key to using this system is to choose topics that would be of general interest to anyone who might be re-directed by the TrafficBridge programs.

Conclusion

Unfortunately after all my efforts I have not made even a fraction of my initial cost outlay back!

Out of 20,000 visitors sent, and 10,000 or so Adsense ads being served I received 2 clicks on my ads.

Read that again - JUST 2 CLICKS !

In summary I would have better spent my time and money on traditional search engine optimisation and traffic building methods.

I am disappointed with the Lazy Pig system combined with Trafficbridge. But after all, in hindsight what did I expect from un-targetted fleeting visitors to my pages. Before writing this article I decided to see if other people had obtained better results, so I also researched and found some other people in a couple of forums who have tried the Lazy Pig system, and were likewise disappointed.

Maybe Trafficbridge would work for other more dubious and eye-catching topics and niches! But that is not my style. I would be interested to know if you have had more success with this system.

Things to consider before buying Guaranteed Traffic

So the question is, are "guaranteed click" services worth the money you pay for them?

You're getting frustrated and desperate. You have been trying to promote your website for months with little or no success. Your Adwords campaigns don't seem to be working. You've devised the best ads you can think of and set them up on Google - but nobody clicks on them.

You've written several articles and, using an automatic article submitter, have placed them on hundreds of Article Directories across the internet. Maybe you had an increase in your Alexa Ratings, but that was it. Perhaps there was a slight flurry of visitors when the article was first placed, but then nothing more.

You've even set up a blog, and made a press release announcement. You purchased plenty of ebooks on increasing the traffic to your site, and tried every idea you came across. Now your budget is beginning to show the effects, and you start to realise that if you don't come across something that works soon, you are simply going to run out of money and go bankrupt!

In other words, you are about to become one of the 90% of marketers on the internet who fail.

And that was when you discovered a site that guarantees traffic. Little do you know that you are about to become a victim of click fraud.

Click fraud is one of the most serious issues that faces online advertising today. It casts doubt on some services such as Google Adwords to bring actual paying customers to a business website.

Click fraud began with the discovery, through monitoring of click statistics, that they appeared to be coming from outlying countries such as Syria and Botswana, and grew into the realisation of a scourge that threatens to undo the very idea of paying for clicks as a legitimate way of obtaining customers.

Whole cultures were found who sustained themselves by clicking on ads. Communities of "paid to click" rings, which consist of hundreds or even thousands of people who do nothing but click on sites. Google and Yahoo claim that to protect their advertisers investment, they "filter out" any clicks of doubtful origin, but the credibility of pay per click advertising is beginning to be undermined. It is estimated that 10% to 15% of all clicks are fake! Between 300 and 500 million dollars of advertising revenue are being funneled into the click fraud industry.

So now you are seriously considering paying for "guaranteed targeted visitors". For about $100 you find that you can get this kind of traffic quickly set up and being directed to your site, and after months of frustration trying to build your customer base - you pull out your credit card.

And, just like they did for me, the clicks begin to pour in. They will start off slowly but then gradually mount up. And by the time they have reached a thousand, you begin to suspect there is something wrong.

Yes, you are getting a lot of clicks, all right, but no responses on your adverts, or you're getting no sales. Let's say that you know from previous experiments with Adwords campaigns that your site has a 1% "conversion rate". That is, for every 100 clicks you would normally expect to sell one ebook.

If you were truly getting real targetted paying customers then you should be selling your books, but you aren't!

If you're considering paying for a service that will send you customers, you should take a good hard look at a few things:

  1. How does the service get their customers?
    They should have some reasonable explanation for how they entice 10,000 or so customers to come to your web site, or click on your ad.
  2. Does the service allow web sites with pop ups?
    If not, then why not? Let's think about that - could it be that their "automatic click machine" doesn't work on sites that have pop-ups?
  3. Do you have the statistics software necessary to monitor your site so you can tell if the clicks are coming from unique visitors, or even the country you expect them to be from?
    If you don't, then you have no method of knowing whether or not you have 10,000 unique potential customers, whether they are all located in China, or even if it is 1 machine clicking your site 10,000 times!
  4. Do you know what the conversion rate of your site is based upon previous sales?
    If your sales aren't tracking that conversion rate, you should ask why not?
  5. Are there any complaints against the traffic provider listed with the Better Business Bureau?
    If you would like a report for consumers by consumers, you should check the Rip Off Report.
  6. If you suspect fraud or feel you have been badly treated, email the company in question and demand your money back.
    If you don't get a refund, post to the BBB, or even better, inform the Rip Off Report. Sites like these will put some of these fraudsters out of business.

As your business progresses and you discover you aren't getting the visitors you need to truly "make it work", you become even more likely to look for quickie solutions like "paid for traffic."

You should thoroughly consider the credibility of claims and offers, and sleep on it before you jump in with your credit card. Realise that you need to develop a "system" for getting site traffic, not a "quick fix" approach which usually will not work. Join internet marketing forums and discuss with people what works and what doesn't. Get recommendations from reliable sources.

Bear in mind that all sales pages are hyped up, and designed psychologically to work on your emotions and sell you a product whether it works or not. The more time you have spent without success in your marketing efforts, the more vulnerable you become to quick fixes and hence fraud.

Be wise, see the wood for the trees, and ultimately be more careful.

 
 
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